大象传媒

大象传媒 Board Decision on 大象传媒 Radio Cymru 2 Public Interest Test

This consultation was open from Thursday 27 July to Thursday 31 August 2023

Mae 大象传媒 Cymru yn darparu cynnwys amrywiol drwy gyfrwng y Gymraeg a’r Saesneg i gynulleidfaoedd ledled Cymru, yn ogystal â chynnwys blaenllaw ar gyfer rhwydwaith ehangach y 大象传媒. Lansiwyd 大象传媒 Radio Cymru 2 yn 2018 fel gwasanaeth optio allan gan Radio Cymru, sy’n rhan o rwydwaith 大象传媒 Cymru Wales, ac sy’n darparu arlwy adloniant Cymraeg cenedlaethol amgen yn ystod oriau brig amser brecwast i ategu rhaglen newyddion llafar presennol Radio Cymru ar y prif wasanaeth.

Ym mis Gorffennaf 2023, fe wnaeth y 大象传媒 ddechrau ymgynghoriad cyhoeddus ar ei gynnig i ddarparu rhagor o oriau Cymraeg gwreiddiol gan 大象传媒 Radio Cymru 2 er mwyn iddo ddod yn Wasanaeth Cyhoeddus yn y DU yn ei rinwedd ei hun. Roedd Radio Cymru 2 wedi cynnig 25 awr yr wythnos o raglenni cerddoriaeth ac adloniant fel dewis amgen gan Radio Cymru.

Ar ôl cynnal ymchwil i’r gynulleidfa a’r farchnad, yn ogystal â chyfnod o ymgynghori, mae Bwrdd y 大象传媒 wedi dod i’r casgliad y dylai Radio Cymru 2 ddarparu rhagor o oriau Cymraeg gwreiddiol a dod yn Wasanaeth Cyhoeddus yn y DU yn ei rinwedd ei hun.

Mae cyflwyniad Prawf Lles y Cyhoedd a’r ymatebion i’r ymgynghoriad gan randdeiliaid, a ddefnyddiwyd i lywio penderfyniad y Bwrdd, wedi’u cyhoeddi isod.

Mae’r 大象传媒 nawr wedi cyfeirio’r cynnig at Ofcom a fydd, fel rheoleiddiwr y 大象传媒, yn penderfynu a gaiff y cynnig fwrw ymlaen ai peidio. Mae gwybodaeth am sut bydd Ofcom yn dod i’w benderfyniad ar gael ar .

大象传媒 Cymru Wales provides a wide range of English and Welsh-language content for audiences across Wales, as well as flagship content for the wider 大象传媒 network. 大象传媒 Radio Cymru 2 was launched in 2018 as an opt-out service from Radio Cymru, part of the 大象传媒 Cymru Wales network, providing an alternative national Welsh-language entertainment offer in breakfast peak to complement the existing Radio Cymru all-speech news programme on the main service.

In July 2023, the 大象传媒 opened a public consultation on its proposal to extend the number of originated Welsh-language hours offered by 大象传媒 Radio Cymru 2 so that it becomes a UK Public Service in its own right. Radio Cymru 2 had offered 25 hours per week of music and entertainment programming as an opt from Radio Cymru.

After undertaking audience and market research, as well as a period of consultation, the 大象传媒 Board has concluded that Radio Cymru 2 should extend its originated hours and become a UK Public Service in its own right.

The Public Interest Test submission and the consultation responses from stakeholders, used to inform the Board’s decision, are published below.

The 大象传媒 has now referred the proposal to Ofcom who, as the 大象传媒’s regulator, will decide whether the proposal can proceed or not. Information on how Ofcom will reach their decision can be found on .

Consultation Responses

Ar 27 Gorffennaf 2023, dechreuodd y 大象传媒 ymgynghoriad pum wythnos ar y ei gynnig arfaethedig i ddarparu rhagor o oriau Cymraeg gwreiddiol gan 大象传媒 Radio Cymru 2 er mwyn iddo ddod yn Wasanaeth Cyhoeddus yn y DU yn ei rinwedd ei hun. Cawsom ymatebion ffurfiol neu anffurfiol gan un ar ddeg o randdeiliaid. Mae ymatebion y rhanddeiliaid yr ydym wedi cael caniat芒d ar gyfer eu cyhoeddi wedi鈥檌 nodi isod:

On 27 July 2023 the 大象传媒 opened a five week consultation on the proposed extension of the number of originated Welsh-language hours offered by 大象传媒 Radio Cymru 2 so that it becomes a UK Public Service in its own right. We received formal or informal responses from eleven staleholders. Where permission has been given, responses from stakeholders are published below.

Consultation (now closed)

Roedd ymgynghoriad y 大象传媒 ar gyfer ei gynnig i ddarparu rhagor o oriau Cymraeg gwreiddiol gan 大象传媒 Radio Cymru 2 ar agor ar 27 Gorffennaf 2023 ac mae bellach wedi cau.

The 大象传媒鈥檚 consultation on the extension of the number of originated Welsh-language hours offered by 大象传媒 Radio Cymru 2 was open from 27 July 2023 and is now closed.

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