大象传媒

The Trust held a seminar on impartiality and economic reporting on 6 November 2012. The purpose was to review how the 大象传媒 can ensure its news coverage of economics issues reflects the full range of views and voices and, for example, avoids giving undue weight to specific institutional perspectives.

In a review of 大象传媒 governance led by the 大象传媒 Trust Chairman Lord Patten, published in July 2011, the Trust committed to strengthening its work in ensuring that the 大象传媒鈥檚 standards of impartiality are being met - and are seen to be being met. As part of this the Trust announced the introduction of regular impartiality seminars that look at emerging and current topics. Unlike the existing impartiality reviews carried out by the Trust, these would not be based on reviews of 大象传媒 output, but would instead enable the 大象传媒 to consider how to approach current and topical issues, which pose difficulties for programme makers, with due impartiality.