大象传媒

Developing ideas - AQARefining ideas

Developing ideas is part of the creative process for artists and designers. By exploring and refining ideas, effective decisions can be made about the final piece of artwork or design solution.

Part of Art and DesignPortfolio and External Assessment

Refining ideas

Drawing of crouching girl, notes and earlier versions with construction lines
Figure caption,
Produce additional sketches and observational photographs to help you refine and develop your final design, as this student has done

After your initial development you should select an idea and work on refining it.

Refinement is the improvement of the idea. It does not involve radical changes, but is about making small changes which improve the idea in some way. This might be done by:

  • Modification of the composition 鈥 eg replacing one object with another or changing a pose slightly
  • Variation of a technique - eg trying oil pastel rather than painting to achieve an expressive style
  • Adaptation of the idea - eg including some detail in the foreground of a landscape to add more depth and distance
  • Alteration of an aspect - eg arranging objects in a triangular composition instead of a linear grouping, or changing the colour of the sky in a coastal scene to achieve a more dramatic atmosphere
  • Enhancing an element of the idea - eg improving the application of a particular technique, or harmonising the background colours with other aspects of the composition
  • Fine-tuning a technique or an aspect of the composition.
  • Tweaking the positioning of a subject to make the composition more balanced, or to create more tension, as appropriate.
Development study of a fantasy theme based on objects and architectural spaces.
Image caption,
The foreground composition of this fantasy-themed idea has been finalised.
Refined development study of a fantasy theme based on objects and architectural spaces.
Image caption,
In this second drawing, the idea has been refined by changing the buildings and shadows in the background.

Exploring development in design

Student design development sketches based on natural forms
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This student's architectural design development drawings explore different natural forms and how they fit together
8 versions of a poster with a tiger and the title 'Come and roar with us!'
Figure caption,
This student artwork experiments with design alternatives to develop the design

There are many ways to develop ideas for design. You could:

  • Produce sketches to show initial ideas. In 2D design, this might be showing rough layout ideas. For 3D design, this might be , or drawings of your ideas from different viewpoints.
  • Experiment with visual elements, such as colour schemes, shapes, patterns or forms which relate to your sources of inspiration.
  • Make fashion drawings on for fashion design work.
  • Use fashion drawing templates to show how jewellery designs might fit on the body.
  • Make for 3D design. These models can be made from cheap materials, like paper and card. They can be taped together, so that you can take them apart to make changes.
  • Work on the computer to generate ideas for layouts or create perspective drawings using appropriate software packages.
  • Make samples of techniques using different materials for jewellery or textiles designs.
  • Take photographs of your 3D experiments.