大象传媒

Resources, labour and footfall

Availability of resources

Businesses must ensure that they have sufficient access to the resources they need. In some cases there will be a necessity to locate at very specific sites.

In other cases they will need reliable suppliers nearby who can deliver raw materials, goods for assembly, or even finished goods for retail.

Businesses will also need premises to operate from or sell to customers from.

Availability of labour

Businesses will need to ensure they have sufficient and suitably trained people nearby to employ. So being located near adequate sized population centres can be essential.

Footfall

Footfall outside a shop
Image caption,
Higher footfall will increase the amount of passing trade

Businesses have to think about what is called . This is simply the number of people who pass by your shop or business on their way to work or some other activity.

It is also called and ideally if you are located somewhere near a large population or near a sports stadium, a train station, or other popular shops, then your footfall will be high. The chance that people will come in and purchase something they saw in the window display increases if the footfall is good.