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Many of us know ´óÏó´«Ã½ Alba best for its SPL football coverage. Every Saturday night you get a replay of one of the SPL games and already we're hearing that might extend to the First Division too. Why is on a Gaelic channel? Well, it's just one of the ways the channel is trying to reach beyond the Gaelic-speaking community and justify its existence.

But is it doing its job? The impact of ´óÏó´«Ã½ Alba is to be , which represents licence fee payers, and it will concentrate on two areas:

1. Whether the channel is achieving wide appeal to viewers beyond existing Gaelic speakers and helping to educate people in the language;

2. Whether to make ´óÏó´«Ã½ Alba available through Freeview.

However, to put the channel on Freeview would see ´óÏó´«Ã½ radio stations - Radios 1, 2, 3 and 4, as well as 5Live, Radio Scotland and the World Service - dropping off Freeview between 1700 and 2300 every evening.

So would it be worth it?

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