Question Marks
Some callers to the Audience Log asked why Tuesday's rise in profits at Marks and Spencer was reported so widely.
The answer is simple: M&S is an iconic High Street brand - famously Margaret Thatcher bought her underwear there and today we learn in the papers that Gordon Brown buys his there too! Broadcast or print we are all agreed that M&S is a story. It's a store that everybody knows, one of those British brands that everyone has heard of and has a view on - millions shop there.
On top of that, M&S is recovering from the most traumatic collapse of its long history and was at the heart of a tough-fought takeover battle two years ago. So yesterday's coverage was all about how is the turn-around going - is M&S back to what it was. Answer: not yet!
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