With much attention on the economy and the cost of living, the way the 大象传媒 reports statistics is under particular scrutiny at the moment; the 大象传媒鈥檚 Editorial Guidelines say that 鈥淲hen our output includes statistics, we should explain the numbers clearly, put them into context, weigh, interpret and, where appropriate, challenge them, present them clearly and attribute them.....Where claims are wrong or misleading, they should be challenged鈥�
The full guidelines on . Further advice is available from Editorial Policy and from Robert Cuffe, Head of Statistics for 大象传媒 News.