16.3.59 Advertising and sponsorship around the 大象传媒 brand must meet the Advertising and Sponsorship Guidelines for 大象传媒 Commercial Services.
(See Advertising and Sponsorship Guidelines for 大象传媒 Commercial Services)
These 大象传媒 Guidelines apply in addition to the relevant advertising regulations in specific territories.
Advertising and Sponsorship arrangements on 大象传媒 Commercial Services available in the UK must be presented in such a way that there is no confusion to consumers about what is a Public Service and what is a Commercial Service. Such services should be identifiable as Commercial Services.