Downloads
Publication date: February 2021
Authors: Mariama Deen-Swarray and Karen O鈥機onnor
From October 2017 to February 2021, 大象传媒 Media Action ran a Communication for Healthy Behaviours, Achieving Reduced Malaria (CHARM) project funded by Comic Relief to contribute to better malaria control and increased demand for health services in Sierra Leone. This project primarily targeted women of childbearing age, their partners and other influential caregivers (such as grandmothers and aunts).
Through a series of examples, this report shows how the project鈥檚 formative research informed its media content. Findings suggest that the project鈥檚 programmes and PSAs have been effective in reinforcing positive knowledge, attitudes and behaviour to help prevent, test and treat malaria in Sierra Leone.
This evaluation also highlights continued challenges and recommendations for further interventions focused on malaria in Sierra Leone.
Find out more about the CHARM project here.
Our research library
-
Long reads
Read our comprehensive research reports of the evidence behind our work. All of our publications are freely available to download. -
Short reads
At a glance, explore key findings and evidence behind our work. All of our publications are freely available to download. -
By country
Explore our findings and analysis country by country. All of our publications are freely available to download. -
What are young Bangladeshi's most worried about? Are rural Kenyans interested in politics? Do Palestinian women trust the media? Find the answers in our data portal (last updated 2020).