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Publication date: October 2012
The paper presents a definition of accountability that underpins 大象传媒 Media Action鈥檚 approach to the governance interventions that form part of its global work funded by DFID. It outlines the focus of 大象传媒 Media Action鈥檚 work in this field, drawing on an example of work in Kenya during 2012, and introduces the challenge of measuring accountability outcomes in relation to one objective common to all of these 大象传媒 Media Action governance projects 鈥� empowering individuals to play a role in holding power holders to account.
The paper then proposes a framework through which to explore the degree to which individuals are empowered in this area, and demonstrates the application of this framework in relation to Kenyan political accountability through qualitative research findings. Finally, this paper presents a tool to measure one aspect of such empowerment quantitatively, and discusses future challenges and next steps in effectively evaluating the impact of accountability-focused interventions.