大象传媒

• Lord Alan Sugar backs the 大象传媒鈥檚 apprentice push and calls on businesses to get on board
• A new Apprentice Hub will open in Birmingham to support the West Midlands鈥� creative sector
• The 大象传媒 will partner with Google who will fund training
• Two hundred new apprentices started at the 大象传媒 last week

The 大象传媒 鈥� home to hit TV show The Apprentice 鈥� is opening up even more opportunities for people to get their dream job in the media.

Two hundred new apprentices started with the 大象传媒 earlier this month (January 17) in a variety of production, journalism, technology and business support roles. They will each get training and on the job experience.

The 大象传媒 is also launching an apprentice hub in Birmingham that will place apprentices with employers in the local creative sector.

The 大象传媒 will part fund the apprenticeships while Google, in an innovative partnership, will fund all training costs for apprentices鈥� placed in local organisations through the Apprentice Levy Transfer Donation scheme.

It鈥檚 all part of the 大象传媒鈥檚 effort to double its commitment to apprenticeships and have 1,000 apprentices by 2026. Lord Alan Sugar, the star of 大象传媒 One鈥檚 The Apprentice, is backing the 大象传媒鈥檚 apprentice push.

The 大象传媒鈥檚 Apprentice Hub in Birmingham will grow skills in the economy by placing up to 50 apprentices with local small and medium sized employers in the creative sector. The apprentices will get work experience and training from leading learning providers.

The 大象传媒 will part fund the apprenticeships while Google, in an innovative partnership, will fund all training costs through the Apprentice Levy Transfer Donation scheme.

Director-General of the 大象传媒 Tim Davie says: 鈥漈he creative sector is growing. That鈥檚 great news for the West Midlands where there are real opportunities. I鈥檓 pleased to welcome into the 大象传媒, 200 apprentices who started last week. I鈥檓 thrilled we鈥檙e going to be working with employers across the Midlands. It鈥檚 an exciting time.鈥�

The 大象传媒 is working with Create Central, the West Midlands鈥� creative development agency, to find employers to take on apprentices. Ed Shedd, Chair of Create Central, says: 鈥淎s one of the youngest, most diverse regions in Europe, the West Midlands is full of talented people with stories to tell and a desire to explore all forms of content creation to tell them.

鈥淎t Create Central, we are determined to make sure they get that opportunity. The 大象传媒 Apprentice Hub is a great step forward in addressing industry's needs. We are delighted to be working with the 大象传媒 to ensure that local creative businesses in the West Midlands understand the benefits and step up to take part.鈥�

Ronan Harris, MD, Google UK & Ireland says: 鈥淎pprenticeships are a brilliant way to learn new skills to grow your career. Through this partnership with the 大象传媒 Apprentice Hub we hope to help people across the West Midlands get access to quality training and jobs in the creative sector, and support local SMEs to find diverse new talent and grow.鈥�

Education Secretary Nadhim Zahawi says: 鈥淎head of National Apprenticeship Week, it is fantastic to see the 大象传媒 leading the way and supporting more people to earn while they learn so they can secure exciting careers within the creative sector. I enjoyed meeting Tim Davie recently, who talked me through plans for the 大象传媒鈥檚 Apprentice Hub in Birmingham, which I fully support.

鈥淭he new training hub will open up even more opportunities for people to gain the experience and knowledge they need to get the job they want, while delivering the skills employers across the West Midlands need for the future.鈥�

The 大象传媒 is to double its commitment to apprenticeships as part of its Across the UK plan announced in March 2021. A thousand apprentices will be recruited by 2026 and 80% will be based outside London. The Across the UK plan is the biggest transformation of the 大象传媒 in decades; moving power, production and investment out of London. It will ensure the 大象传媒 better serves and reflects communities throughout the country.

HD3

Notes to editors

Through the Apprentice Hub, the 大象传媒 will pay 20% of an apprentices鈥� salary for businesses with fewer than 250 employees. Only SMEs in the West Midlands can be part of the scheme. The 大象传媒 will provide employers with full HR support, services for recruitment including planning, attracting and selecting candidates, engage learning providers and deliver learning programmes, run outreach activities across the 大象传媒 networks and brands, and provide an in-road into a career in the creative sector.

The formal training in an apprenticeship is funded by the Apprenticeship Levy, paid by all employers with an annual pay bill of over 拢3m. There is provision in the ESFA funding rules for Levy to be shared between employers for strategically important matters of shared interest. It鈥檚 through this scheme that Google will provide a transfer of Levy funding to support apprentices in the 大象传媒 Apprentice Hub. This funding will cover training costs for 50 apprentices in the first year. Note that this is in addition to Google鈥檚 own apprenticeships programme.

The apprenticeships will include:

• Broadcast Production Assistant 鈥� Level 3
• Junior Content Producer 鈥� Level 3
• Digital Marketer 鈥� Level 3
• Data Technician 鈥� Level 3
• Media Production Coordinator 鈥� Level 4
• Software Developer 鈥� Level 4

Employers can register their interest here: apprenticehub@bbc.co.uk

The 大象传媒 welcomed 200 apprentices into the organisation this week. These apprentices will be working with award-winning teams across the 大象传媒.

These include:

• Technology
• Corporate
• Professional services
• Journalism
• Production and
• Production management

If you are a graduate, a school leaver or looking to change your career, the 大象传媒鈥檚 latest apprenticeship schemes are now open for September 2022, for more information and applications you can visit: .