大象传媒

大象传媒 sets out plan to inform, educate and entertain during unprecedented times

Today the 大象传媒 is setting out how it will ensure it keeps the nation informed, educated, and entertained in unprecedented times.

Published: 18 March 2020
We need to pull together to get through this. That’s why the 大象传媒 will be using all of its resources - channels, stations and output - to help keep the nation informed, educated and entertained.
— Tony Hall, Director-General

Director-General Tony Hall says: "We all know these are challenging times for each and every one of us. As the national broadcaster, the 大象传媒 has a special role to play at this time of national need.

"We need to pull together to get through this. That’s why the 大象传媒 will be using all of its resources - channels, stations and output - to help keep the nation informed, educated and entertained. We are making a series of changes to our output to achieve that.

"We will continue to deliver all the essential news and information - with special programming and content.

"We also will do everything from using our airwaves for exercise classes for older people, religious services, recipes and advice on food for older people and low-income families, and should schools close, education programming for different age groups. We will also be launching a whole new iPlayer experience for children. And of course there will be entertainment - with the ambition of giving people some escapism and hopefully the odd smile.

"Clearly there will be disruption to our output along the way, but we will do our very best.

"It will take time to emerge from the challenges we all face, but the 大象传媒 will be there for the public all the way through this."

The 大象传媒 is announcing a wide-ranging package of measures today.

Our core role is to bring trusted news and information to audiences in the UK and around the world in a fast-moving situation, and counter confusion and misinformation.

In particular:

  • We will do everything we can to maintain Breakfast, the One, Six and Ten and ensure they continue to perform a vital role on 大象传媒 One
  • We will broadcast a weekly prime-time Coronavirus special on Wednesdays on 大象传媒 One, and move Question Time to 8pm on Thursdays, with call-in audiences and remote guests.
  • We will record a daily edition of the Coronavirus podcast, and film it where possible for News channel use in the UK and abroad.
  • We will bring listeners the most up-to-date information on Coronavirus through 5 Live. 5 Live will be answering listeners’ questions with regular phone-ins.
  • We will focus local radio breakfast and mid-morning output on news, open phone lines and expert advice for local communities between 6am and midday.
  • Under the umbrella Make A Difference, every local radio station will join up with local volunteer groups to help co-ordinate support for the elderly, housebound or at risk, making sure people know what help is available in their area.
  • We will keep Newsround bulletins on air throughout the day on C大象传媒.
  • We will delay the planned closure of the Red Button text news and information service.

We will help people in the UK deal with the impact of the crisis on their own lives, by providing advice, education and support.

Initiatives include:

  • Using The One Show as a consumer programme show for all aspects of the crisis. This will include health and well-being advice, keeping fit and healthy eating tips, as well as links to other 大象传媒 output that can help and support.
  • In 大象传媒 One daytime, Health Check UK Live will directly address the concerns of viewers who are in isolation, offering tips on how to keep healthy and happy at home.
  • Making 大象传媒 Homepage the 大象传媒’s bulletin board supplying clear information - the answers to all the key questions, with public information, health advice and recipes.
  • Launching a virtual church service on Sunday mornings across local radio in England, led initially by the Archbishop of Canterbury.
  • Subject to outside broadcast capacity and our partners, we will aim to broadcast a weekly Sunday morning church service on 大象传媒 One, and explore how to support other religions and denominations, including in the run-up to Ramadan.
  • We will work with partners to get older age group exercise routines and other fitness programming into people's homes on TV or radio.
  • We will retarget the 大象传媒 Food website around collections of recipes and advice on what can be made with essentials, especially for older people, and for low-income families.

In the event that schools are shut down, and subject to further work and discussions with the Department for Education, devolved administrations and schools, we are exploring:

  1. A daily educational programme for different key stages or year groups - with a complementary self-learning programme for students to follow, broadcast on 大象传媒 Red Button and made available on demand on 大象传媒 iPlayer.
  2. Expanding 大象传媒 Bitesize content, with our social media running daily troubleshooting Q&As focusing on a different subject each day.
  3. Increasing our educational programming on 大象传媒 iPlayer, bringing together the best from 大象传媒 Bitesize, 大象传媒 Teach and the wider 大象传媒 portfolio where educationally appropriate.
  4. Creating two new daily educational podcasts for 大象传媒 Sounds, one for primary and one for secondary.
  5. 大象传媒 Four and 大象传媒 Red Button devoting a block of programming each weekday evening to show programmes that support the GCSE and A Level curriculum. In Scotland, the Scotland channel will support the Scottish NQs and Highers in daytime.

We will keep people entertained, providing laughter, escapism, companionship, shared experiences and a sense of connection to the outside world.

Initiatives include the following:

  • We will bring back many favourite shows, allowing people of all ages to escape into some top-quality entertainment both on our channels and on 大象传媒 iPlayer. New boxsets going up shortly include Spooks, The Missing, Waking The Dead, French And Saunders, Wallander and The Honourable Woman, as well as more from 大象传媒 Three.
  • We will be launching an exciting new iPlayer experience for children, offering a wide range of entertaining and educational series. It will be easy to use and easy for them to find what’s relevant to them.
  • Radio 1, Radio 2 and Radio 4 will provide the information, explanation and escape that millions rely on. On Radio 4, we will dig into our rich archive of drama with such well-loved titles as The Complete Smiley, all of the novels by the Bronte Sisters, film noir classics by Raymond Chandler, and reassuring favourites as Rumpole and Wodehouse. We will be sharing popular podcast dramas with a wider radio audience for the first time by broadcasting the award-winning Forest 404 and The Whisperer In Darkness. We will also hope to provide some joy and laughter by running classic editions of I’m Sorry I Haven’t a Clue and Just A Minute.
  • We will do the same in 大象传媒 Sounds, looking at bringing back classic sport, comedy and drama, as well as exploring using the 大象传媒’s programme index to allow audiences to search thousands of online archive radio programmes.
  • We will aim to create live fund-raising events, to raise money for coronavirus good causes.
  • At a time when British culture is having to close its doors, the 大象传媒, through iPlayer and Sounds, can give British culture an audience that can’t be there in person. We propose to run an essential arts and culture service - Culture in Quarantine - that will keep the Arts alive in people’s homes, focused most intensely across Radio 3, Radio 4, 大象传媒 Two, 大象传媒 Four, Sounds, iPlayer and our digital platforms, working closely with organisations like Arts Council England and other national funding and producing bodies. This will include guides to shuttered exhibitions, performances from world-class musicians and comedy clubs, new plays created especially for broadcast featuring exceptional talent, poetry and book readings.