MP urges reforms to 大象传媒 to end 'feudal monarchy'

Image caption, The MP says the 大象传媒's Salford move is "wasteful and expensive"

An MP has called on the public to be given a much greater say over programmes made by the 大象传媒 and salaries paid to top performers and managers.

Conservative Robert Halfon said licence fee payers should be able to elect the chairman of the 大象传媒 and its board.

Launching a proposed bill, he said the 大象传媒 was a "great British institution" but had "fundamental flaws".

The 大象传媒 Trust said the 大象传媒's governance was set out in legislation which required it to consult the public.

Mr Halfon's proposals are included in a ten-minute rule bill which, although it has the backing of a number of other Conservative MPs, are unlikely to become law.

'Powerless'

The MP said the 大象传媒 had many "positive attributes" and was "an umbilical cord" to British society.

But he said that it controlled too great a share of the media market, deterred commercial competition in some areas and the licence fee had become a "medieval anachronism".

"If the 大象传媒 really does depend on the licence fee for its survival, there must be some real checks and balances. What better way than democratising the licence fee," he told MPs.

The public must be given real influence over the "strategic direction" of the corporation, he said, describing existing consultations over programming and other key issues as a "sham".

Under his proposals, licence fee payers would be able to elect the chairman of the 大象传媒 and his or her fellow board members via the internet and have "some say over programme making and payment of salaries".

Executive pay had been allowed to get out of control while the 大象传媒's daily taxi bill totalled 拢50,000, he suggested.

Resources should be focused on supporting journalism, sports coverage and new programming, he says, rather than on "expensive and unwanted" projects such as the 大象传媒's new studio complex in Greater Manchester.

"At the moment we are powerless as the 大象传媒 is currently run as a feudal monarchy," he said.

'High standards'

The governance of the 大象传媒 is set out in the 大象传媒 Charter which currently runs until 2017.

The 大象传媒 Trust - which oversees the 大象传媒's strategic direction - said the corporation was required by existing laws to consult licence fee payers.

"This includes the process for appointing Trustees, and requirements for the Trust to represent the interests of licence fee payers, to consult them on their views, and to ensure high standards of openness and transparency," a 大象传媒 Trust spokesman said.

The 大象传媒 has moved to reduce costs following criticism by some MPs and commercial rivals, reducing the pay bill for senior staff by 25% and publishing more details of what it pays its top stars.

Nearly 50,000 people responded to a public consultation on the 大象传媒's strategic direction conducted last year.

The next chairman of the 大象传媒 Trust, who will succeed Sir Michael Lyons, is due to be announced in the near future. Former Conservative chairman and Hong Kong Governor Lord Patten and former CBI boss Sir Richard Lambert as seen as the leading candidates.