16.04.02 Over
700 hours of 大象传媒 programming sold across Europe and the Middle East
大象传媒
Worldwide has negotiated a raft of new programme licensing deals
with international broadcasters that will bring more than 700 hours
of high quality drama, documentary, natural history and children's
programming to territories in the Middle East and Europe.
Israeli
broadcaster Noga Communications has taken 200 hours of documentaries,
including The History of Britain (12 x 50'), Meet the Ancestors
(6 x 30') and Allies at War (3 x 50').
Tali
Maunter, Head of Acquisitions at Noga Communications said, "大象传媒
programming fits perfectly into our documentary channel and our
viewers love and appreciate it."
Russian
broadcaster Centre TV has invested in 50 hours of leading drama
and mystery titles, including Outside the Rules (4 x 50'), The Way
We Live Now (6 x 50') and Murder In Mind (15 x 50'). The deal also
includes the major new titles, Spooks (6 x 50'), set inside MI5,
and Man and Boy (1 x 102'), a contemporary drama starring Ioan Gruffudd
(Warriors, Great Expectations), based on the highly acclaimed best-seller
by Tony Parsons.
Deals
have also been agreed with RTP in Portugal, which will bring 48
hours of drama, documentaries, music & arts, and English Language
Teaching (ELT) to the territory. The agreement includes the ELT
series Goal (13 x 25') and the documentary Hooligans (3 x 50'),
which will feature alongside RTP's World Cup coverage in the summer.
In
Scandinavia, Finnish public broadcaster YLE has taken 300 hours
of titles across all genres including, The Lost World (2 x 75'),
Sahara (4 x 50') and Rescue Me (6 x 50').
Alison
Homewood, Sales Director, EMEIA said, "These licensing deals
represent a significant milestone for us. Selling such a wide range
of quality programming to these broadcasters helps us to strengthen
our position as a key distributor across these important territories.
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