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24 September 2014
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大象传媒 Worldwide Press Releases



18.07.02

Full terror of the Daleks revealed


Ever since the escapades of The Daleks first came to public attention in fictional form in Doctor Who nearly 40 years ago, the 大象传媒 has been keeping a secret dossier on this deadly breed of embossed exterminators. Now, in an unprecedented step, 大象传媒 Worldwide is publishing its dossier in the form of a manual, The Dalek Survival Guide, to provide the public with the information they need to withstand the inevitable - a Dalek Attack.


"Our sources tell us that, on the eve of the 40th anniversary of Doctor Who, an attack is more likely than at any other time in human history", says Ben Dunn, the commissioning editor at 大象传媒 Worldwide. "That's why we've decided to go public and tell the truth about The Daleks in the hope that a deeper understanding of their psychology, their anatomy and their evolutionary antecedents will enable people to take preventative action."


The essential manual will be published on 10 October 2002, price 拢9.99, but the authors have decided to remain nameless as a precaution. The collection of articles, features and letters includes:

  • the story of the Daleks' evolution from vulnerable fleshy beings, to the ruthless killing machines they now are
  • a psychological analysis of their character - have they been unfairly maligned, and are they really nice underneath?
  • An analysis of their anatomy, complete with cross-sectional drawings - how do they reproduce and can they go up stairs?
  • A look at their social structure and belief systems - KNOW YOUR ENEMY!

The book is lavishly illustrated with original drawings depicting a Dalek city, a speculative view of London after a Dalek attack, their range of armoury, and much much more. Bookshops brave enough to run window displays of this book in the run-up to Christmas face possible attack by the Daleks and are being advised to take out insurance. Sales are expected to be buoyant but purchasers are advised to be discreet.




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