13.09.02
大象传媒
Magazines launches Disney's Explorer
Issue
1 of 大象传媒 Magazines' new pre-teen title Disney's Explorer is on-sale
from 25 September with free covermounted torch.
Packed
with fantastic facts, amazing photographic spreads, unique features,
fun experiments and great competitions and featuring favourite Disney
characters such as Lilo and Stitch, from this autumn's big Disney
release, Disney's Explorer will appeal to boys and girls aged 7-10.
It joins pre-teen titles Disney's Comic and Disney Girl, launched
by 大象传媒 Magazines in April, and Disney's Big Time, which transferred
to 大象传媒 Magazines in January.
Disney's
Explorer is aimed at children who are full of questions, who love
animals and are interested in nature and the environment, and who
are fascinated by the weird and wonderful. It is being billed as
the magazine with all the answers.
Priced
拢1.75, each 36-page magazine, priced 拢1.75, will be
covermounted and the launch will be supported by a range of in-store
activity and sampling in 1,000 schools.
Notes to Editors:
大象传媒
Magazines - a division of 大象传媒 Worldwide: the main commercial arm
of the 大象传媒 - is the UK's biggest publisher of children's magazines.
As well as its range of Disney titles 大象传媒 Magazines publishes pre-teen
titles Girl Talk and Blue Peter. 大象传媒 Magazines also works very successfully
with several rights holders in producing pre-school children's titles
such as Bob the Builder (Hit Entertainment) and Teletubbies (Ragdoll).
Disney
Publishing Worldwide (DPW) is the largest children's publisher in
the world, with 275 children's magazines and 120 million children's
books sold each year. DPW publishes books, magazines and continuity
programs in 55 languages in 74 countries, reaching more than 100
million readers each month. As a leading creator of print content
that engages the imagination, Disney Publishing consistently delivers
on a promise of innovation, reliability and quality. Global headquarters
are in New York City.
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