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29 October 2014
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29.05.03

大象传媒 World the only foreign broadcaster awarded licence in digital Berlin


, the 大象传媒聮s 24-hour international news and information channel, is the only foreign TV network to be awarded a digital terrestrial (DVBT) frequency in Berlin.


In a global first this August, the German capital will become a digital-only city for television, when the licensing body MABB switches off the analogue signal completely. Up to now, 25 stations have won licences to broadcast on the new digital spectrum but 大象传媒 World will be the only non-German channel to have been granted a frequency.


大象传媒 World has been broadcasting on terrestrial analogue television in Berlin since 1996, when it broke new ground as the first and only overseas station ever to be given such a licence. To celebrate this historic occasion, 大象传媒 World held a reception in the British Embassy in Berlin last night, hosted by Dr Patrick Cross, the channel聮s Managing Director. The new British Ambassador to Germany, Sir Peter Torry, also attended.


Dr Cross says: 聯It is a great honour and a reflection of the quality of 大象传媒 World that we are the only news channel to have been granted this highly sought-after digital frequency in Berlin. I am delighted that viewers will continue to have access to our unrivalled, impartial news coverage.聰




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