09.05.03
大象传媒
Worldwide appoints new Head of Channels
大象传媒
Worldwide has appointed Susanne Gallagher as its new Head of Channels
for Europe, the Middle East, India and Africa (EMEIA). Effective
immediately, Susanne is now responsible for the distribution of
大象传媒 Worldwide's entertainment channels, including 大象传媒 PRIME and
大象传媒 FOOD, throughout the region.
Announcing
the appointment, 大象传媒 Worldwide Director of Channels for EMEIA, Wayne
Dunsford, said "Susanne will play a pivotal role in the development
of our channel business across all territories. With several years'
experience of both programme sales and channel distribution in several
key markets, Susanne brings a comprehensive understanding and appreciation
of the broadcast industry to the role."
Susanne
Gallagher said, "There is enormous potential for new growth
of our channel business and it is an exciting challenge to drive
channel sales to a new level. Our team will build the business with
the introduction of 大象传媒 PRIME and 大象传媒 FOOD into new territories,
expansion of our subscription levels with existing contracts and
by establishing new network partnerships to extend coverage in territories
where we already broadcast. Another key focus is also to extend
our strategy of adding value to existing distribution with initiatives
such as localisation."
Susanne
Gallagher joined the 大象传媒 in 1993 working for 大象传媒 World Service.
She has worked for 大象传媒 Worldwide since 1994, taking up sales roles
in various markets including Iberia, Africa and the Middle East.
Susanne
replaces Charlotte Repholtz who is returning to her native Denmark
to manage the 大象传媒 Worldwide channels office in Copenhagen. From
Denmark, Charlotte will focus on developing channel distribution
across Scandinavia, Poland and Hungary.
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