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26.06.03
The
Press Association and 大象传媒 Worldwide forge news distribution partnership
Following
a major new deal between the Press Association (PA), and 大象传媒 Worldwide,
all new 大象传媒 terrestrial news footage will now be made available
for licence to international news broadcasters 24 hours after original
transmission.
The
Press Association will host a fully searchable website at .
Footage will be distributed via courier, satellite or using the
latest 'store and forward' Internet technology, with the emphasis
on rapid turnaround and speedy delivery. The website will be updated
daily, enabling access to 大象传媒 news footage. The Press Association's
own archive footage will also be stored on the website.
Commenting
on the agreement, Sean Curtis-Ward, Head of TV and Radio, Press
Association said, "This deal is an important milestone for
the Press Association in our ambition to become a multimedia news
agency and leading B2B service provider to the broadcast industry.
We now offer an efficient central distribution service to all broadcasters,
similar to our role as the central news distributor for the print
media. Our manpower, facilities and distribution expertise, together
with our long relationship with 大象传媒 News, was key to this agreement."
Mark
Fricker, Commercial Director, 大象传媒 Library Sales, added, "This
deal reinforces our position as the leading international supplier
of footage to media professionals. We are looking forward to working
with PA to realise the full value of our news archive. With our
combined resources we will offer clients throughout the world the
benefit of a 'one stop shop' for all their footage requirements."
Notes
to Editors:
The
Press Association is a customer-focused group of news, information
and communications businesses and the UK's leading provider of real
time news and sports information. As the national news agency for
the UK and Ireland, The Press Association is at the heart of the
media industry, supplying services to every national and regional
daily newspaper, broadcasters, online publishers and a wide range
of commercial organisations. The Press Association is a private
company with 27 shareholders, most of whom are national and regional
newspaper publishers. The biggest shareholders are Associated Newspaper
Holdings Limited, News International plc, Trinity Mirror plc and
United Business Media plc.
Founded
in 1868, the Press Association has an unrivalled reputation for
providing fast, accurate and impartial information.
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