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24 September 2014
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23.07.02

RADIO DERBY


大象传媒 Radio Derby launches Money Mountain 2002


大象传媒 Radio Derby launches the station's annual charity appeal Money Mountain 2002 today (Tuesday 23 July).


Now in its 19th year, Money Mountain has raised nearly 拢900,000 for local charities.


Last year, Money Mountain 2001 raised 拢46,379, which funded the replacement of Amber Valley Community Transport's phone and booking system, re-equipped the Rebecca Court Women's Refuge and provided three electro-cardiograph machines for the heart unit at Queen's Hospital in Burton.


Members of the station's Local Advisory Council have selected this year's beneficiaries from local charitable organisations who have put themselves forward for consideration.


大象传媒 Radio Derby is pleased to announce that the beneficiaries for Money Mountain 2002 are:


When You Wish Upon a Star: They'll receive two thirds of the money raised.


They help turn dreams into reality for local children between the ages of two and 16, who have a life threatening or terminal illness.


This year they are hoping to take a minimum of 20 children from Derbyshire to Lapland and next year they want to take ten Derbyshire families for a well-earned rest to Center Parcs.


SCALE (Sound Creation Advancing Learning and Education for Special Needs): Provides music therapy free of charge for those with profound and severe learning difficulties.


Some of the potential benefits for those involved are development of communication skills plus improved quality of life and self esteem for people who currently have limited ways of interacting with the world around them.


Fundraising events and activities will be organised throughout the coming months, but the main focus of the appeal is an on-air auction.


In a change of approach this year, the station has decided to hold the traditional on-air auction on one day - Sunday 13 October.


The auction will start with the ever popular Dial a Hymn feature where listeners can request a dedication or message with a choice of hymn.


The station has also decided to freshen this year's appeal with a new idea that will add to the ways in which people can participate.


Listeners are invited to "Send A Pound" to swell the total. If every listener sends in a 拢1 coin* it would raise around a quarter of a million pounds for the two worthy causes!


Simon Cornes, the new Editor of 大象传媒 Radio Derby, says: "It's obvious that Money Mountain has made a big impact on the communities of Derbyshire and East Staffordshire in past years - thanks to the generosity of our listeners and local businesses.


"I'm looking forward to being involved in the new look appeal and getting caught up in the excitement and enthusiasm that it obviously generates."


大象传媒 Radio Derby is also asking for the donation of new goods or services that it can auction for cash on 13 October.


Notes to Editors


* To donate a pound, simply attach a 拢1 coin between two pieces of card in an envelope and send it to: Money Mountain, 大象传媒 Radio Derby, P.O. Box 104.5, Derby DE1 3HL.


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