Cricket
World Cup fever on bbcnews.com/cricket
The
大象传媒 will play a key role in delivering coverage of the Cricket World
Cup with its special website .
Launched
yesterday (Tuesday 11 February 2003), it showcases all that is best
about the 大象传媒 with accurate reporting and lively debate.
Aimed
at national supporters, sports fans and cricket lovers alike, it
brings up-to-date news, views and features plus a number of unique
items, including audio and video replay clips, live dynamic scorecards
for each match, and three interactive cricket-based games.
Sam
Miller, the 大象传媒's Managing Editor for South Asia, said: "We've
seized the opportunity to take the site beyond straight match reports.
"Informed
and accurate news information remains at the heart of our offer,
but we are also encouraging people of all age groups to interact
with the 大象传媒's cricket experts.
"You
can ask trivia questions through Ask Bearders, pick up all important
tips on how to improve your game through the Academy, and there
are some great games to play - Sticky Wicket, Last Man Standing
and Fantasy Cricket.
"We
have also lined up some of the best names in cricket to write exclusively
for us in English and on our Hindi and Urdu sites.
"Allan
Donald, Imran Khan, Arun Lal and Richard Pybus have centuries of
experience between them and will bring very personal insights into
our match reports.
"We
are the only international media organisation to provide tri-lingual
coverage of cricket's biggest event."
The
大象传媒 has also teamed up with Mumbai's GO 92.5 FM to deliver
pre and post-match reports live from 大象传媒 correspondents in South
Africa.
大象传媒
programmes can also be heard on 93.5 RED FM and SW frequencies
across India.
Notes
to Editors
Ad
campaign for India introduces 大象传媒 Cricket website (12.02.03)
is the website of the 大象传媒's news services featuring news and analysis
with a special emphasis on a global news agenda.
also offers access to international coverage of sport, arts, science
and technology, as well as the which features text and audio in 43 languages.
It
contains detailed information about World Service broadcasts, schedules
and frequencies in all languages.
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