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大象传媒
goes "wild" on environmental reporting
Today
the 大象传媒 published its third annual environment report adopting a
magazine-style format using a wildlife theme to help illustrate
the issues.
大象传媒
personalities have given their views on environmental concerns and
stories of environmental projects from around the 大象传媒 are included.
The
大象传媒 launched "swapshop", an online message board for staff
to exchange unwanted office items, carried out a "desk de-clutter
day" as part of World Environment Day and piloted a car-sharing
scheme in Cardiff.
Launching
the 2003 Environment Report, Greg Dyke, 大象传媒 Director-General,
said: "This report is an important example of the 大象传媒's commitment
to clear and direct reporting of our wider impact on society.
"We've
made improvements to the way we collect and report performance indicators
which demonstrates, for example, substantial improvements in waste
recycling and in understanding our supply chains."
A focus
remains on using hard data to demonstrate the 大象传媒's performance
in the key areas of waste, energy, transport, supply chain, buildings
and technology.
Significant
improvements have been made over the last 12 months with a three
per cent reduction in greenhouse gas emissions (as carbon dioxide)
per hour of broadcasting.
32%
of the 大象传媒's waste is now recycled, up from 17% in 2002.
20%
of the 大象传媒's fleet now runs on green fuels (Liquid Petroleum Gas).
Notes
to Editors
The
report is available online -
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