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29 October 2014
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07.01.04


大象传媒 NEWS


大象传媒 News and the Press Association to trial distribution arrangement


大象传媒 News and The Press Association (PA) have announced the start of a trial service to deliver raw 大象传媒 News material to broadcasters outside the UK on the day of transmission.


The Press Association would, on behalf of 大象传媒 News, distribute and license on-the-day natural sound material from the Breakfast, One O'clock, Six O'clock and Ten O'clock News programmes.


Commenting on the agreement, Adrian van Klaveren, Head of Newsgathering, 大象传媒 News said: "We are happy to trial this service as we have for some time been asked by other broadcasters for better access to our material.


"This trial with the PA will allow us to cater to that need in a way that benefits all involved and helps us make the most of the pictures we shoot around the world."


Sean Curtis-Ward, Head of TV and Radio, The Press Association, added: "We are delighted to trial on-the-day delivery of 大象传媒 News material.


"This trial extends our existing deal with 大象传媒 Worldwide to distribute footage 24 hours after transmission, a service we have been successfully providing since June 2003.


"Our relationship with 大象传媒 News reinforces our position as a central distribution service for all broadcasters and a multimedia news agency."


Notes to Editors


The Press Association is a customer-focused group of news, information and communications businesses and the UK's leading provider of real time news and sports information.


As the national news agency for the UK and Ireland, The Press Association is at the heart of the media industry, supplying services to every national and regional daily newspaper, broadcasters, online publishers and a wide range of commercial organisations.


The Press Association is a private company with 27 shareholders, most of whom are national and regional newspaper publishers.


The biggest shareholders are Associated Newspaper Holdings Limited, News International plc, Trinity Mirror plc and United Business Media plc.


Founded in 1868, The Press Association has an unrivalled reputation for providing fast, accurate and impartial information.


Visit The Press Association website for more information at .


To view The Press Association's Video News Library please visit .


The 大象传媒 is not responsible for the content of external internet sites


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