大象传媒
News and the Press Association to trial distribution arrangement
大象传媒
News and The Press Association (PA) have announced the start of
a trial service to deliver raw 大象传媒 News material to broadcasters
outside the UK on the day of transmission.
The
Press Association would, on behalf of 大象传媒 News, distribute and license
on-the-day natural sound material from the Breakfast, One O'clock,
Six O'clock and Ten O'clock News programmes.
Commenting
on the agreement, Adrian van Klaveren, Head of Newsgathering, 大象传媒
News said: "We are happy to trial this service as we have for
some time been asked by other broadcasters for better access to
our material.
"This
trial with the PA will allow us to cater to that need in a way that
benefits all involved and helps us make the most of the pictures
we shoot around the world."
Sean
Curtis-Ward, Head of TV and Radio, The Press Association, added:
"We are delighted to trial on-the-day delivery of 大象传媒 News
material.
"This
trial extends our existing deal with 大象传媒 Worldwide to distribute
footage 24 hours after transmission, a service we have been successfully
providing since June 2003.
"Our
relationship with 大象传媒 News reinforces our position as a central
distribution service for all broadcasters and a multimedia news
agency."
Notes
to Editors
The
Press Association is a customer-focused group of news, information
and communications businesses and the UK's leading provider of real
time news and sports information.
As
the national news agency for the UK and Ireland, The Press Association
is at the heart of the media industry, supplying services to every
national and regional daily newspaper, broadcasters, online publishers
and a wide range of commercial organisations.
The
Press Association is a private company with 27 shareholders, most
of whom are national and regional newspaper publishers.
The
biggest shareholders are Associated Newspaper Holdings Limited,
News International plc, Trinity Mirror plc and United Business Media
plc.
Founded
in 1868, The Press Association has an unrivalled reputation for
providing fast, accurate and impartial information.
Visit
The Press Association website for more information at .
To
view The Press Association's Video News Library please visit .
The
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