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24 September 2014
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Category: 大象传媒; West Midlands TV; 大象传媒 WM; Asian Network

Date: 09.09.2004
Printable version


HRH The Princess Royal opens 大象传媒 Birmingham at the Mailbox


HRH The Princess Royal will today officially announce 大象传媒 Birmingham at The Mailbox open 聳 just as she did 33 years ago at Pebble Mill.

The private ceremony in which the Princess will unveil a commemorative glass plaque is part of a week long programme of events to celebrate the 大象传媒's move back to the city centre, back to its roots and back closer to its audiences.

During the three-hour visit the Princess will be received by 大象传媒 Governor, English Regions, Ranjit Sondhi before touring the brand new state-of-the art broadcasting centre, meeting acting talent, members of staff and management as well as Andy Griffee, the 大象传媒 Controller for English Regions, the Lord Mayor of Birmingham, Councillor Michael Nagle and the High Sheriff, Mr John Andrews.

On her arrival at the Public Space, HRH The Princess Royal will be presented with a posy of flowers by Ella Griffee (11) before being introduced to 大象传媒 Deputy Director-General, Mark Byford, Pat Loughrey, 大象传媒 Director of Nations & Regions, John Willis, Director, Factual & Learning, David Holdsworth, Head of Regional and Local Programming, West Midlands and John Smith, the 大象传媒's Chief Operating Officer.

The Princess will also visit the new studios of 大象传媒 WM, the 大象传媒 Asian Network, 大象传媒 Midlands Today and the new drama studio where The Archers is recorded.

There she will be briefed on the design concept behind 大象传媒 Birmingham's new home which, in line with overall 大象传媒 policy, promotes greater accessibility and interaction with viewers and listeners.

The tour will end with afternoon tea where she will be presented with a gift by the longest serving member of 大象传媒 Birmingham's staff, cleaner Muriel Hewlitt, now in her eighties, an employee when Pebble Mill opened in the Seventies.

Ranjit Sondhi, 大象传媒 Governor, English Regions, said: "大象传媒 Birmingham is delighted to welcome HRH The Princess Royal back again to open one of the most technologically advanced centres in Europe which represents a major investment on behalf of the 大象传媒 to Birmingham.

"We hope the Princess will experience a 大象传媒 which has evolved into a much more audience friendly organisation that puts the licence-fee payer at its very heart."

Notes to Editors

Mailbox facts

Almost 70,000 visitors have already passed through the doors of the Public Space at 大象传媒 Birmingham in The Mailbox since it opened a year ago. Art groups and school children have exhibited work there.


Visitors can browse through the 大象传媒 shop, enjoy a coffee, access bbc.co.uk to seek out latest job vacancies. They can also find out how programmes are made, try their hand at reading auto-cue, present the weather and test out new interactive 大象传媒 exhibits.


The technology is cutting edge. The 大象传媒 at The Mailbox has the first all non-linear post production system in the 大象传媒. All studios are kitted out with the most up-to-date digital technology.


Picture windows built into the brand new local radio station studio and the Asian Network studio will allow the public to see and interact with presenters at work. The TV studios have similar accessibility via a gallery.


The new radio drama studio is one of the most modern in the world. Alongside the most cutting edge technology sit old-fashioned props that belong to the world's longest running radio drama 聳 The Archers.


Camera points permeate the 大象传媒 space at The Mailbox meaning that broadcasts can come from any place at any time with greater ease.


The office environment is open plan with flexibility built in. Old walls and corridor barriers don't exist.


大象传媒 staff helped design creative new meeting areas and a purpose-built business lounge is also available to visiting guests.


The space contains a terrace caf茅, with a view of the canal and busy media news room. It also has a prayer room, shower and locker facilities.


大象传媒 Birmingham has a diverse range of local and network programmes and is home to 大象传媒 WM, 大象传媒 Asian Network, Midlands Today, radio drama, including The Archers, and a busy Documentary and Contemporary Factual department including the Asian Programme Unit.

Further information on 大象传媒 Birmingham at bbc.co.uk/birmingham

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Category: 大象传媒; West Midlands TV; 大象传媒 WM; Asian Network

Date: 09.09.2004
Printable version

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