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The programmes will be categorised under Dramatic, Funny and Real.
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On a sample Sunday evening content available could range from Nighty Night and Bodies to Little Angels.
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Stuart Murphy, Controller of 大象传媒 THREE, says: "The 'Best of Three' multi-screen trial is a bold and ground-breaking new application which offers viewers more control and greater access to the wide range of programmes on 大象传媒 THREE.
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"In the future we believe viewers will want to watch their favourite show when they want it and not wait until a scheduler decides to transmit it.
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"It's a key stepping-stone to true video on demand in a free-to-air digital environment, and shows that we are serious about 大象传媒 THREE being the country's most innovative digital channel, which evolves as fast as the audience's tastes and needs."
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Emma Somerville, the 大象传媒's Head of Interactive Programming, says: "Interactive TV can really help our audiences engage with the 大象传媒's TV channels.
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"The 'Best of Three' multi-screen will test new ways of giving viewers more flexibility over when and how they want to enjoy our programmes."
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Viewers will be encouraged on air to try out the new service and the trial will last for six months.
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It is hoped that the service will help to explain the multi-genre offering of 大象传媒 THREE content to audiences and enable them to get more value from the full range of programmes that the channel broadcasts.
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It will be designed to encourage them to sample programming they may not have engaged with before and to give them another opportunity to watch programmes that they might have missed.
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