Category: bbc.co.uk;
News
Date: 09.05.2005
Printable version
A record 49.9 million page impressions were recorded on the 大象传媒 News
website on 6 May, the highest figure in the site's history.
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The figure beat the previous best of 40.5 million after
the United States Presidential election in 2004.
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The site, at bbc.co.uk/news, attracted
4.9 million unique users on 6 May: again a record, beating 4.5 million
for the US election.
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More than 2.5 million people accessed the interactive
maps on the day after the election, and there were 306,000 users of
the audio/video streams - making 940,000 requests.
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The most-requested clip was George Galloway's argument
with Jeremy Paxman.
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The postcode results search, offering a rapid route
to results in individual constituencies, had a total of 2.4 million
requests on 5/6 May.
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Over the course of the campaign, the site's Election
2005 coverage attracted 69.7 million page impressions from 5 April to
6 May, compared with 21.4 million for the election site in 2001.
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Pete Clifton, the editor of 大象传媒 News Interactive, said:
"The election coverage was a fantastic team effort and we are delighted
with these record-breaking figures.
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"Interest built up throughout the campaign, and
our ability to offer up-to-the-second results on the night really paid
dividends."
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For the first broadband election, bbc.co.uk/news offered
exciting new features for its visitors, including an election basics
guide answering all questions from how to vote to why ballots are secret.
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Features included:
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The Issues Grid - an interactive service comparing parties on different
issues
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The definitive candidate database, accessed by postcode or via the 大象传媒
flashmap
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The Desktop Peter Snow - a virtual pop-up on the screen, bringing breaking
news, flagging features and relaying user's chosen constituency results
as they happened.
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Voters' video views from a selected group of users,
sent in via their 3G mobile phones
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Election blogs written by 大象传媒 correspondents around
the UK throughout the campaign
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The results database - one of the fastest results services
around.
