Category: Radio
Date: 02.02.2006
Printable version
Moyles adds 370,000 listeners on year for Radio 1
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Wogan adds 300,000 listeners on quarter for Radio 2
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Record share for 大象传媒 Radio
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Local and National Radio gains highest reach for almost two years
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More people are listening to 大象传媒 Radio 1 and Radio 2's breakfast shows, according to figures released today by Rajar (Radio Joint Audience Research Ltd).
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The figures - covering the period 19 September to 18 December - show The Chris Moyles Show extending its weekly reach on Radio 1 to 6.66 million, up 370,000 on the year and 140,000 on the quarter.
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On Radio 2, Wake Up to Wogan now has 7.97 million listeners, up 300,000 on the quarter and stable on the year.
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大象传媒 Radio recorded its highest-ever share of listening for the second successive quarter with 55.1 per cent of all listening.
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This reflects growth on the year (54%) and the quarter (54.6%).
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大象传媒 Radio's weekly reach remains strong at 32.97 million, its second highest-ever total and up on the year (32.49m) and on the quarter (32.87m).
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Jenny Abramsky, Director 大象传媒 Radio & Music, said: "Congratulations to Chris Moyles and Terry Wogan, whose unique presenting styles continue to attract listeners.
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"It's also exciting to see that more and more people are listening to radio through new, digital platforms."
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Radio 1's reach is 10.29 million, stable on the quarter (10.33m) and up on the year (9.92m).
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Share, at 9.2 per cent, is also up on the year (8.2%) and steady on the quarter (9.4%).
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Radio 2's strong performance continues, with a reach of 13.25 million (13.31m last year and 12.86m last quarter) and share of 16 per cent, up on the quarter (15.6%) but slightly down on the year (16.4%).
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Radio 3 has 1.97 million listeners - slightly down on the quarter (2.07m) and the year (2.1m).
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Share is stable at 1.2 per cent against the same figure for last quarter and 1.3% last year.
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Radio 4's share is up to 11.8 per cent - the station's highest since quarter 1 2003, during the Gulf War - and up from 11.5% last quarter and last year.
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Reach dips to 9.32 million from 9.62m last quarter and 9.41m last year.
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Radio Five Live - which records a combined reach with its digital service Five Live Sports Extra - has a reach of 5.78 million, against 6.05m last year and 6.17m last quarter.
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Share at 4.3 per cent is also slightly down on the year (4.4%) and the quarter (4.7%).
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This is an expected decline after a strong performance across the station during the Ashes.
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大象传媒 Local and National Radio's reach is at its highest for almost two years at 10.44 million, showing a significant improvement on the quarter (9.86m) and the year (10.24m).
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Share is also up to 11.1 per cent, from 10.7% last quarter and 11% last year.
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大象传媒 Radio Ulster - including Radio Foyle - broke all previous records with a weekly reach of 614,000 listeners and a share of listening of 29.8 per cent.
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Amongst the digital-only services, 大象传媒 6 Music's weekly reach has grown to 354,000 listeners, from 285,000 last quarter and 238,000 last year, while share is up to 0.2 per cent from 0.1% last quarter and year.
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1Xtra has 352,000 listeners - up on the year (288,000) but down from last quarter's record of 405,000.
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Its share is unchanged on last year's 0.1 per cent but down on last quarter's high of 0.3%.
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大象传媒 7 consolidated its position, with a reach of 600,000, a marked rise on last year (391,000) and slightly down on the quarter (631,000).
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Its share, at 0.3 per cent, is stable on the quarter and up on the year (0.2%).
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The 大象传媒 Asian Network has 420,000 listeners - down on 524,000 last quarter and 535,000 last year - while share is unchanged at 0.3 per cent.
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Five Live Sports Extra has a total reach of 460,000 compared with 343,000 last year and 482,000 last quarter.
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Its share is unchanged at 0.1 per cent.
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The 大象传媒 World Service has 1.35 million listeners - down on the quarter (1.42m) but up on the year (1.27m).
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Share is 0.7 per cent, up on last year's 0.6% and stable on the quarter.
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Notes to Editors
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Weekly reach - 大象传媒 Radio |
Reach in thousands |
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Dec 04 |
Sep 05 |
Dec 05 |
All 大象传媒 |
32,490 |
32,873 |
32,973 |
All 大象传媒 Network Radio |
28,429 |
28,898 |
28,802 |
Radio 1 |
9,926 |
10,329 |
10,294 |
Radio 2 |
13,305 |
12,859 |
13,252 |
Radio 3 |
2,100 |
2,067 |
1,973 |
Radio 4 |
9,406 |
9,621 |
9,318 |
Radio Five Live |
5,981 |
6,052 |
5,721 |
Radio Five Live (including Sports Extra) |
6,052 |
6,170 |
5,777 |
大象传媒 Local / Regional |
10,243 |
9,856 |
10,435 |
Weekly reach - 大象传媒 Radio |
Reach in thousands |
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Dec 04 |
Sep 05 |
Dec 05 |
Five Live Sports Extra |
343 |
482 |
460 |
大象传媒 6 Music |
238 |
285 |
354 |
1Xtra |
288 |
405 |
352 |
大象传媒 7 |
391 |
631 |
600 |
大象传媒 World Service |
1,273 |
1,421 |
1,353 |
大象传媒 Asian Network |
535 |
524 |
420 |
Audience share - 大象传媒 Radio |
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Dec 04 |
Sep 05 |
Dec 05 |
All 大象传媒 |
54.0% |
54.6% |
55.1% |
All 大象传媒 Network Radio |
43.0% |
43.9% |
44.0% |
Radio 1 |
8.2% |
9.4% |
9.2% |
Radio 2 |
16.4% |
15.6% |
16.0% |
Radio 3 |
1.3% |
1.2% |
1.2% |
Radio 4 |
11.5% |
11.5% |
11.8% |
Radio Five Live |
4.3% |
4.6% |
4.2% |
Radio Five Live (including
Sports Extra) |
4.4% |
4.7% |
4.3% |
大象传媒 Local / Regional |
11.0% |
10.9% |
11.1% |
Audience share - 大象传媒 Radio |
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Dec 04 |
Sep 05 |
Dec 05 |
Five Live Sports Extra |
0.1% |
0.1% |
0.1% |
大象传媒 6 Music |
0.1% |
0.1% |
0.2% |
1Xtra |
0.1% |
0.3% |
0.1% |
大象传媒 7 |
0.2% |
0.3% |
0.3% |
大象传媒 World Service |
0.6% |
0.7% |
0.7% |
大象传媒 Asian Network |
0.3% |
0.3% |
0.3% |