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大象传媒 Arabic seeks young people's view of the future



大象传媒 Arabic radio and online today launched an interactive roadshow of events in five locations across the Arabic-speaking world.

The roadshow is designed to involve young people and encourage them to debate the key issues which affect their daily lives and their long-term future.

Your future, who decides it? launches in the Egyptian capital Cairo, with interactive booths and conversation-promoting materials at places young people meet and mingle, such as universities, shopping malls, gyms and coffee shops.

On Monday 20 February 2006, Cairo University hosts a 大象传媒 debate on marriage which is broadcast live on 大象传媒 Arabic radio and webcast live on bbcarabic.com.

The debate features speakers Dr Abdel Baset Abdel Mutee, Sociology Professor at Ein Shams University, Dr Ali Mohamed Mekawi, Head of the Sociology, Faculty of Arts at Cairo University, and renowned writer and analyst, Fareeda Al Nakkash.

The debate is informed by an opinion poll commissioned by the 大象传媒, seeking young people's views. It will include comments听emailed to听bbcarabic.com听and hand-written on posters around Cairo.

Your future, who decides it? then tours Amman in Jordan, Khartoum in Sudan, the West Bank and Damascus in Syria.

The roadshow is aimed at encouraging responses and debate around a range of national听and social issues relevant in the lives of young people, ranging from what life is like between borders and crossing points, to the search for identity.

Jerry Timmins, Regional Head of 大象传媒 Middle East says: "We have made several changes to the Arabic service over the past two years which make the output more accessible and appealing to younger people in the Middle East and North Africa.听

"It is obviously right that we include amongst our long established audience the generation who will be setting the pace for social and economic development in the years ahead.

"After all, this is the generation who will increasingly expect their news provision to be multimedia, accessible and relevant on a variety of platforms 24 hours a day - something the 大象传媒 is well positioned to provide."

Hosam El Sokkari, Head of 大象传媒 Arabic service, adds: "Across the Arabic-speaking world, young people are in the majority in terms of numbers but usually have a minority voice.

"Your future, who decides it? ensures we hear that voice. We are taking 大象传媒 Arabic to them - to the universities, sports clubs, shopping malls听and coffee shops听听- so we can access their views directly.

"I am confident we are going to generate great content for our radio programmes and for our online site, bbcarabic.com, building relationships which will inform our output in the years ahead."

A special micro-site on bbcarabic.com ensures Your future, who decides it? is followed by Arabic speakers across the world.听

The site features the debate themes, research results, images and audio from the interactive events and includes comments from those wishing to express their views.

It also promotes a newsletter registration site, from which the debate event audiences will be invited: bbcarabic.com/future

Your future, who decides it? debates are broadcast live on 大象传媒 Arabic and webcast live on bbcarabic.com at 1500 GMT:

Cairo University

Monday 20 February 2006

Traditional marriage, obstacles and alternatives. 大象传媒 presenter Karem Awad

Jordan University, Amman

Monday 27 February 2006

The job market and unemployment. Panellists include Marwan Jumaa, Chief Executive Officer of the country's leading data communications provider, Batelco, and听Professor Abdel Rahim Hunaiti; the President of Jordan University. 大象传媒 presenter Nouran Sallam

Khartoum University

Monday 6 March 2006

Sudanese youth and the search for identity. 听Guest speakers include Sudan media specialists, Ali Shamou and Ammar Ahmed Adam. 大象传媒 presenter Safaa Faisal

Birzeit University, West Bank

Monday 13 March 2006

Life between borders and crossing points with Dr Mustafa Barghouthi, politician Sami Al Kilani, a professor at Al Najah University in Nablus, and Ali Jarbawi, the Dean of Beir Zeit University's Faculty of Law and Public Administration. 大象传媒 presenter Aliaa Gad

Damascus University

Monday 20 March 2006

Openness to the world through economic and technological means. Guest speakers include Abdullah Al Dardari, Deputy Prime Minister for economic affairs and one of the architects of the Syrian economic reform programme, and Emad Al Rifae, a business figure and member of the Chamber of Industry. 大象传媒 presenter Nur Zorgui

大象传媒 Arabic has over 12 million listeners while bbcarabic.com attracts around 17 million page impressions a month.

Broadcasting 24 hours a day, 大象传媒 Arabic is a respected voice in the region, widely acknowledged for its independent and unbiased coverage of regional, national and international news. 听

大象传媒 Arabic transmits on an expanding network of FM frequencies including: 听

Bahrain: 103.8FM

Djibouti: 99.2FM

Iraq: Baghdad 89.0FM, Al Kut 98.0FM, Al Nasiriya 100 FM, Alamara 89.0FM, Basra 90.0 FM, Kirkuk 92.9FM, Mosul & Erbil 96.0 FM

Jordan: Amman 103.1 FM and Ajloun 89.1 FM (which can also be heard in parts of Jerusalem and the West Bank)

Kuwait: 90.1 FM

Qatar: Doha 107.4 FM

Somalia: Hargaisa 89FM

Mogadishu: Radio HornAfrik 99.9FM

Sudan: Khartoum 91.0 FM, Al Ubayyid 91.0 FM, Port Sudan 91.0 FM and Wad Madani 91.5FM

UAE: Abu Dhabi 90.3 FM and Dubai 87.9 FM

West Bank: Bethlehem 89.6 FM ENDS 听

Notes to Editors

大象传媒 Arabic is the leading international radio news service in Arabic, and bbcarabic.com is the leading Arabic online news site.听

大象传媒 Arabic broadcasts 24 hours a day, every day, with news on the hour, every hour.听 大象传媒 Arabic broadcasts to the whole Arab world on short wave and through digital audio channels on the principal satellites covering the Arab world.听

In most of the eastern Arab world, 大象传媒 broadcasts are heard on medium wave, and in key cities the 大象传媒 is available on FM.听 The award-winning site bbcarabic.com also carries a live audio feed of 大象传媒 Arabic radio.听

大象传媒 Arabic is one of 33 language services broadcast by 大象传媒 World Service, the international radio and online broadcaster which has a global audience of 149 million listeners. Its international websites receive over 330 million page impressions a month. 听


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Category: World Service
Date: 13.02.2006
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