Category: Northern Ireland
Date: 24.07.2006
Printable version
Missing football? You don't have to. 大象传媒 Sport Northern Ireland is providing fans with its most comprehensive coverage of one of Europe's premier youth football tournaments.
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Regularly attracting international teams from five continents and top club sides from the likes of Manchester United, Bayern Munich, Chelsea and Porto, the Northern Ireland International Milk Cup kicks-off at the end of the month.
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And 大象传媒 Sport Northern Ireland will be there to bring fans extensive live and exclusive coverage during the week - wherever you are around the world!
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This year, both the Elite and Premier Finals will be live on 大象传媒 TWO NI and on 大象传媒 TWO Digital NI, giving fans anywhere in the UK, with access to digital TV, the chance to watch the games live.
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On top of this, more games will be streamed live on 大象传媒 Northern Ireland's dedicated Milk Cup website at bbc.co.uk/milkcup so you can catch the action no matter where you are around the world.
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These games will also be accessible online to watch afterwards.
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The online site will also have features on the tournament, interviews, feedback from fans and a round-up of all the action from the tournament each day as well as information on the venues.
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A special email address - milkcup@bbc.co.uk - has also been set up to allow fans to send their photos, comments and views to the website.
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The comprehensive coverage will be wrapped up with a 50-minute documentary on 大象传媒 TWO Northern Ireland on Thursday 10 August going behind the scenes of the tournament that has featured some of most recognised names in football including Wayne Rooney, Robbie Fowler and David Beckham.
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The programme will speak to organisers, the teams, the supporters and look at how a tournament that started with just a handful of teams has grown into an event attracting teams from every continent.
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It will also feature goals and action from the competition.
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Mike Edgar, Head of 大象传媒 Sport Northern Ireland, said: "The Milk Cup is one of the greatest events in Northern Ireland's sporting calendar.
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"大象传媒 Sport NI highly values our partnership with the tournament and the opportunity to share the skills of so many young talents within youth football with as wide an audience as possible.
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"Last year's output was tremendously successful and in the light of that we have increased our commitment to the tournament substantially across all our broadcast platforms.
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"Most notably, I am delighted that this year we will be bringing full television coverage to both the Premier and Elite finals on Friday, August 4."
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Shane Glynn, Executive Producer, 大象传媒 Sport Northern Ireland, said:
"We're always looking at ways of making our coverage more accessible to fans and enhancing our coverage and that's what we've done with the Milk Cup this year.
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"The tournament has teams from all over the world and our online coverage will ensure that the Milk Cup is accessible around the globe.
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"Last year we got responses from people in Brazil, the US and even someone on a beach in Spain who logged on to our coverage online - this year it's even better.
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"And following the success of our live coverage of the Elite Final last year we'll have both finals live on Friday on 大象传媒 TWO NI and 大象传媒 TWO NI Digital in a special uninterrupted four-and-a-half hour Milk Cup programme.
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"The Milk Cup is a fantastic tournament and we're delighted to be playing our part in it."
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Notes to Editors
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大象传媒 Sport Northern Ireland's full coverage will be:
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Online coverage at bbc.co.uk/milkcup
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Sunday 30 July from 7.00pm. Opening Ceremony, Coleraine Showgrounds, streamed live. Commentary from Jackie Fullerton and Grant Cameron.
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Monday 31 July. Coleraine Showgrounds. Elite Section: Wales v USA (holders), live from 5.00pm
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Premier Section: Manchester United v Liechtenstein, live from 7.00pm.
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Tuesday 1 August. Coleraine Showgrounds. Premier Section: Chelsea v Spartak Moscow, live from 7.00pm.
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Wednesday 2 August. Coleraine Showgrounds. Elite Section: Northern Ireland v Turkey, live from 7.00pm.
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Thursday 3 August. Ballymena Showgrounds. Premier Section: Both semi-finals live. First semi-final, 6.00pm. Second semi-final, 8.00pm.
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Friday 4 August. Coleraine Showgrounds. Junior Section: Final, live from 4.00pm.
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Premier Section: Final, live from 6.00pm. Elite Section: Final, live from 7.45pm.
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大象传媒 TWO NI and 大象传媒 TWO Digital NI
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Friday 4 August. Coleraine Showgrounds. Stephen Watson presents live coverage of the Elite and Premier Finals from 5.45pm including a look back at all the week's action. Commentary from Jackie Fullerton, Michael McNamee, John O'Neill and Chris Morgan.
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There will also be regular reports and a round-up of all the action from Stephen Watson each day during the week on 大象传媒 Newsline.
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大象传媒 Radio Ulster and 大象传媒 Sport Online - bbc.co.uk/ni/sport - will also have all the results, reports and latest news during the week.
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On Thursday 10 August the Milk Cup documentary on 大象传媒 TWO Northern Ireland at 7.10pm will look back at the 2006 Milk Cup.
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KM2
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