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Editors blog and vodcasts hit the spot
The 大象传媒
News Editors Blog has proved popular with web
users, with 500,000 page impressions in the week from 23 to 29 July 2006.
The Newsnight vodcast
shot straight to number one in the iTunes news podcast chart
with the Best of
the 大象传媒 Ten O'Clock News reaching sixth
place.
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Pete Clifton, 大象传媒 Head of Interactive News, said: "We're
pleased that our latest interactive and on-demand features are proving popular.
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"It's good to see that so many people want to
communicate with our editors and so many are watching a digest of
key news programmes when it suits them."
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The Editors Blog, launched at the end of June, features 大象传媒 editors writing their own blogs discussing their work and audience feedback.
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The vodcasts, which started on 27 July 2006, are part
of a trial in which weekly highlights of Newsnight, the 大象传媒 Ten O'Clock
News and Question Time are being made available to download.
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