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24 September 2014
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大象传媒 to extend digital radio coverage to Scottish Borders


The 大象传媒 is to extend its DAB digital radio coverage to the Scottish Borders, it was confirmed today.

The new transmitter will join up the 大象传媒's current digital radio coverage north and south of the border and bring digital radio to another 40,000 people in the Melrose, Galashiels and Hawick area.

Speaking at a digital forum in Melrose on Friday, the 大象传媒's Chief Operating Officer, Caroline Thomson, announced the 大象传媒's plans and said: "For many years, our digital radio coverage in Scotland and England has been separated. It's good news that we're now able to join up the two nations."

The new transmitter will be located at Selkirk and is hoped to be in service by the start of winter 2007.

The 大象传媒 has also announced its intention to commission a transmitter to bring DAB digital radio to listeners on the opposite side of the country - in the towns of Whitehaven and Workington in Cumbria.

This area has been selected by the Government to be the location of the switchover flagship project and will be the first to completely switched over to digital television in October of this year.

Although the 大象传媒's analogue radio services will continue after digital switchover, the new transmitter will allow listeners in the area to go completely digital if they choose to: watching digital television and listening to DAB digital radio.

It is hoped to bring the transmitter on stream in the late autumn.

Digital radio listeners will be able to tune in to the 大象传媒's portfolio of digital-only stations: 1Xtra; Five Live Sports Extra; 6 Music; 大象传媒 7; and the 大象传媒 Asian Network; as well as the 大象传媒's national radio stations: Radio 1; Radio 2; Radio 3; Radio 4; Radio Five Live; and the 大象传媒 World Service - and enjoy the benefits of DAB and the additional choice it offers.

Listeners will need a DAB digital radio to receive the 大象传媒's digital radio broadcasts.

For advice on receiving 大象传媒 digital radio and to check coverage, listeners can call the 大象传媒 Digital Helpline on 08700 10 10 10 or visit bbc.co.uk/digitalradio.

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Category: Radio; Scotland
Date: 23.03.2007
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