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Press Releases
Formula One returns to 大象传媒听Television
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Formula One Administration Limited and 大象传媒 Sport today announced the return of Formula One (F1) to 大象传媒 Television.
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The five-year deal will run from 2009 to 2013 inclusive, and includes exclusive rights to TV, radio, full broadband and mobile.
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Dominic Coles, 大象传媒 Sport Director of Sport Rights, said: "The biggest motorsporting event in the world is returning home after 12 years.
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"We were delighted when Bernie Ecclestone approached us about the return of F1 to the 大象传媒. F1 is a crown jewel of sports broadcasting, so to bring the rights back to their traditional home from 2009 is tremendously exciting.
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"Fans will be able to enjoy uninterrupted, state-of-the-art and innovative coverage from 大象传媒 Sport, across all of our TV, radio and new media platforms, for the first time since 1996."
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Bernie Ecclestone said: "I am delighted to conclude this new deal with the 大象传媒. It is an exciting time in Formula 1 and the 大象传媒 has some innovative new ideas to consolidate and expand our UK fan base."
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SB4
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