Wednesday 24 Sep 2014
News video content from the website of ´óÏó´«Ã½ Russian, bbcrussian.com, will now be published on newstube.ru, the Russian video news portal, following a syndication agreement between the ´óÏó´«Ã½ and newstube.ru.
Thanks to the new partnership, ´óÏó´«Ã½ Russian video content will also appear on the newstube.ru partner network, including leading online news websites such as gazeta.ru, kommersant.ru and mail.ru.
´óÏó´«Ã½ Russian produces about 40 news video clips a week, including daily one-minute video news bulletins. The partnership with newstube.ru will make this ´óÏó´«Ã½ content available to a potential new audience of millions of users per week.
Sarah Jones, Head of Business Development, Europe, at ´óÏó´«Ã½ World Service, says: "We are thrilled that visitors to the newstube.ru portal will now have direct access to the ´óÏó´«Ã½ Russian video material. Our new partnership also means that ´óÏó´«Ã½ Russian-branded video clips will be made directly available to the users of other leading Russian news websites.
"This is a very welcome development, further extending the reach of our content and delivering to audiences the best of ´óÏó´«Ã½ news."
Sarah Gibson, Head of ´óÏó´«Ã½ Russian, comments: "Video is taking centre-stage in our multimedia offer for Russian-speakers, wherever they are. We produce high-quality videos for the Russian audience on Russian and global stories.
"Our website, bbcrussian.com, is the only Russian-language news website to offer a one-minute news bulletin in a mobile format, also available on a website. We are pleased that this product is now reaching even wider audience through partnerships with highly-regarded online sites."
Marina Kotova, Director-General, newstube.ru, adds: "Co-operation with one of the world's best broadcasters is a very important step forward for our project. Our mission is to give users an opportunity to view developments from various viewpoints.
"The ´óÏó´«Ã½'s unique reports expand the spectre of information and allow people to see world events in their diversity. We are very happy to see the ´óÏó´«Ã½ among our partners and hope that our cooperation will be mutually beneficial and long-term."
´óÏó´«Ã½ World Service International Publicity
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