大象传媒

Series in which 12 of Britain's most successful young entrepreneurs compete to see who can create the most profitable businesses in six different cities across the world. Completely out of their comfort zones, stripped of all luxury, they are tested to see how successfully they can create a business from scratch in a different sector and a different country each time.

The 12 meet for the first time and travel to their first destination, Istanbul. Staying in a backpackers' hostel, the entrepreneurs must choose a partner and then spend the week trying to build a business from scratch. If they can outwit their rivals and make the most cash they will be the pair who gets to fly home back to their millionaire lifestyles. The others remain and fly on to the next city.

The entrepreneurs are given a theme in which to create their new businesses and the theme for Istanbul is Young People. Struggling against the heat, the language and the culture the entrepreneurs have only 150 lira as a budget. Oliver and Lucy sell water by the Blue Mosque, Oli and Lianne host a glamorous model event on an exclusive island and Natalie and Dimple put on a belly dancing party.

As the week draws to a close and the winners are announced, the remaining ten entrepreneurs can only watch with envy as the most successful duo head back to their glamorous lives.