Main content

The Persuaders

Michael Rosen explores propaganda and the language of persuasion - from Chairman Mao to gurus of social media via a re-examination of public health messages in response to AIDS.

Michael Rosen explores propaganda and the language of persuasion. He previews a major new propaganda exhibition at the British Library which examines the international use of propaganda in the 20th and 21st centuries. He re-examines the public health messages produced in response to the AIDS epidemic, and we hear from a Salford company specialising in modern, multi-platform public health campaigns.

Producer: Chris Ledgard.

Available now

28 minutes

Last on

Tue 26 Mar 2013 16:00

Broadcast

  • Tue 26 Mar 2013 16:00

From blunk to brickfielder: our wonderful words for weather

From blunk to brickfielder: our wonderful words for weather

Exploring creative descriptions for wind, rainfall and sunny spells from around the world

Digital body language 鈥 how to communicate better online

Digital body language 鈥 how to communicate better online

We need to find new ways of talking to each other 鈥渧irtually鈥.

Coinages that changed the world 鈥 and some that tried to...

Coinages that changed the world 鈥 and some that tried to...

Exploring the hidden histories of obscure words, and common buzz phrases.

Ittibitium, borborygmus, and Ba humbugi 鈥 14 wonderful science words you鈥檝e never heard of

Ittibitium, borborygmus, and Ba humbugi 鈥 14 wonderful science words you鈥檝e never heard of

Michael Rosen puts the language of science under the microscope.

Download this programme

Subscribe to this programme or download individual episodes.

Keywords for Our Time

Series of programmes examining key phrases in public debate.

Smiley face: Seven things you didn't know about emoji

Some facts about emoji - possibly the world's first truly global form of communication.

The funny words that kids invent

Have a look at some of the fantastic words that children invent and reimagine.

Podcast