Futurology for Business
Predicting the future is a skill that can earn investors and businesses a fortune - but get it wrong, and disaster looms. Evan Davis meets three leaders who must spot trends.
Predicting the future is a skill that can earn investors and businesses a fortune - but get it wrong and disaster looms. In sectors like energy and technology planning decades ahead is an absolute necessity - but how can CEOs know what the world will look like in 2030 and how do they persuade shareholders and staff to come along for the ride? Evan Davis meets three business leaders who are placing massive bets on the future of farming, biomass fuel and the creation of a hyper-connected global society and finds out about timing, balancing risk and holding your nerve.
Also, the view from America, Sweden and the UK on corporate tax is discussed.
Guests:
Dorothy Thompson, CEO, Drax
Hans Vestberg, CEO, Ericsson
Jim Rogers, investor
Producer:
Lucy Proctor.
Last on
Evan Davis
Dorothy Thompson
Jim Rogers
Hans Vestberg
Broadcasts
- Thu 11 Jul 2013 20:30大象传媒 Radio 4
- Sat 13 Jul 2013 17:30大象传媒 Radio 4 FM
Podcast
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The Bottom Line
The definitive business podcast from the 大象传媒. Hosted by Evan Davis.