大象传媒

Sainsbury's is promoting New Zealand lamb to their loyalty card holders, despite telling Farming Today earlier this year it would aim to sell only fresh British lamb during the prime season for the meat. The coupon offering 120 bonus Nectar points to customers who spend 拢6.00 on Sainsbury's fresh New Zealand lamb has left British farmers heartbroken and disappointed with the retailer. Sainsbury's say the coupon is one of many promotions on lamb including several recent British lamb promotions and it will benefit British farmers.

How fast is your internet and would it be quick enough to fill out an online application form? Farming Today continues to explore farming in the digital age and hears from a charity that helps farmers who lack broadband or the skills to fill out their application to the Rural Payments Agency.

Presented by Charlotte Smith and produced by Lucy Bickerton.