大象传媒

Borrowdale Shepherds' Meet is one of the traditional sheep shows and shepherds' gatherings that take place across the Lake District every autumn. But it looked as if it was going to fold for good a few months ago. Several years of bad weather and cancellations meant the volunteers who organise it hadn't got the funds for insurance and running costs. The future of the Meet was hanging in the balance until an anonymous shepherd with a large following on Twitter set about raising money to save it, through a crowd-funding website. His global following on social media stumped up more than 拢5000 in less than a week, which guarantees the event's survival for years to come. Caz Graham has been to Borrowdale to see what happens at a Shepherds' Meet and to hear how this ancient social gathering of farmers has been saved by modern social media.

Produced and presented by Caz Graham.