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Bounce: The Story of the Sports Bra

In a 5 live Sports special, Alison Walker examines the development of the sports bra from its prototype in the 1970s to a worldwide market worth $400million.

In a 5 live Sports special, Alison Walker examines the development of the sports bra from its prototype in the 1970's where two jockstraps were sewn together to a worldwide market worth $400million.

She looks at the science behind the sports bra and how it has impacted the lives of female athletes at all levels.

Including contributions from Hinder Miller, the inventor of the first sports bra, javelin thrower Goldie Sayers, Professor Joanna Scurr (who leads the Breast health unit at Portsmouth University's Dept of Sports and Exercise Science) and businesswoman Michelle Mone.

1 hour, 30 minutes

Last on

Thu 23 Apr 2015 20:00

Broadcast

  • Thu 23 Apr 2015 20:00