大象传媒

Dan Saladino visits a dairy farm that's on one of Sheffield's seven hills. Our Cow Molly is run by Eddie Andrew and his brother Dan, and the milking is overseen by their father Graham. After milking each evening, when many dairy farms would be finishing for the day, the on-farm bottling plant is getting to work, processing the day's milk ready for delivery the next morning.

The Our Cow Molly label on each bottle makes a point of emphasising the freshness and local origins of this 'Sheffield milk'. Eddie had a light-bulb moment when a barista explained the benefits of using fresher milk when making coffee - and realised that by controlling the supply chain and shouting about freshness and local production, that this could be a real selling point and give his product more value. Through a contract with the University and new facilities on farm, he hopes this could be a blueprint for other dairy farms - so many of which are struggling.

This is the last in a special series of programmes, profiling the three finalists in the 'Future Food' category in the 2016 大象传媒 Food and Farming Awards. Joining Dan are this year's judges, farmer Mike Gooding and Managing Editor of The Grocer magazine, Julia Glotz.

Producer: Rich Ward.