大象传媒

Rick Edwards presents the quiz with a third dimension.

In traditional quiz shows, questions have just right answers and wrong answers. But here there is a twist - the !mpossible answer. It's not just wrong, it couldn't possibly be right.

Each day, 24 regular contestants compete for a possible 拢10,000 jackpot. Right answers keep them on track for the big money, but if at any stage they give an !mpossible answer... oh dear. That immediately knocks them out, and they must try again tomorrow.

Every show climaxes with The 拢10,000 Question, as the daily winner faces one last challenge. Three right answers will trigger a spectacular cascade of 10,000 pound coins from a giant exclamation mark... but a single !mpossible answer means they will leave with nothing.