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Episode 6

Episode 6 of 6

Jimmy Iovine reveals how his fear that Napster would change the face of music led to the founding of Beats Electronics.

The Defiant Ones reaches its final part. Jimmy Iovine talks about his worry that his and Dr Dre鈥檚 bubble might burst due the emergence of Napster.

Although Jimmy was on a roll with Dre and an enviable list of hot new acts, he also looked to forge partnerships and opportunities to secure their future.

An opportune sit-down between Jimmy and Dre led to the idea of Beats Electronics. This was the speaker-headphone phenomenon that would vault the partners to new heights and pave the way for an historic 2014 deal with Apple.

However, Apple was not just interested in headphones; it was investing in the genius of Jimmy and Dre, who continue to innovate at Apple Music while picking up accolades such as giving back to the communities that fostered their unique talents.

Series directed by Allen Hughes.

39 minutes

Last on

Sat 22 Aug 2020 01:15

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Music Played

  • Patti Smith Group, Patti Smith

    Rock N Roll N

  • Tom Petty and the Heartbreakers

    Refugee

  • Nine Inch Nails

    Starf***ers, Inc.

  • Atticus Ross, Leopold Ross, Claudia Sarne

    Bowed Waves

  • Dr. Dre

    Medicine Man Featuring Eminem, Candice Pillay and Anderson .Paak

  • Ennio Morricone

    A Fistful of Dollars Suite

  • Ennio Morricone & His Orchestra, Coro, Hugo Montenegro & Ennio Morricone

    Per Un Pugno Di Dollari - Tema

  • Joe

    What If A Woman (Allstar Remix Feat. Mr. Cheeks)

  • Jay Rock, Kendrick Lamar

    Money Trees

  • Atticus Ross, Leopold Ross, Claudia Sarne

    Mother & Child

  • Atticus Ross, Leopold Ross, Claudia Sarne

    Possibilities Are Endless

  • Atticus Ross, Leopold Ross, Claudia Sarne

    Three Point 2

  • Atticus Ross, Leopold Ross, Claudia Sarne

    Hindsight

  • Atticus Ross, Leopold Ross, Claudia Sarne

    Make Or Break

  • Dr. Dre

    Talking To My Diary

Credits

Role Contributor
Participant Dr. Dre
Participant Jimmy Iovine
Director Allen Hughes

Broadcasts

Hip Hop on 大象传媒 Scotland

Hip Hop on 大象传媒 Scotland

Programmes on the 大象传媒 Scotland channel hip hop season.