大象传媒

The Summer Olympic and Paralympic Games held in London in 2012 are widely regarded as one of the most successful of modern times. They regenerated a largely wasteland area in East London and inspired a generation into sport.

On the track, Team GB鈥檚 sporting performance was the best this country had produced at an Olympics since 1908, and there was an equal emphasis on the Paralympics too, with over 4,000 athletes from 164 countries competing in front of packed crowds.

However, the initial resistance and negative reception to the bid when it began in 2003, was a world away from the euphoria and patriotism that London 2012 would inspire. By the time London had decided to bid, the UK hadn鈥檛 tried to host the Olympics for a decade. There had been three previous failed British bids, by Birmingham and Manchester, and many years of cynicism by those who felt that hosting an Olympics was nothing more than an elaborate and expensive exercise in national ego boosting.

Encompassing resignations, a TV investigation that nearly scuttled the team鈥檚 hopes, and a dramatic final push involving Prime Ministers and global superstars, the story of the bid for London 2012 contains almost as much drama as the Games themselves.

Kirsty Wark is joined by core members of the bid team:

Barbara Cassani was the first Chair of the bid and Sir Keith Mills was its Chief Executive.

Jonathan Edwards and Baroness Tanni Grey-Thompson sat on the Athletes Advisory Board.

Richard Caborn was the Minister for Sport and Sir Craig Reedie was a member of the International Olympic Committee

Lord Sebastian Coe became Bid Chair in its second stage.

Producer: Steve Hankey
Presenter: Kirsty Wark
Series Producer: David Prest
A Whistledown production for 大象传媒 Radio 4

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