Huda Kattan founded her cosmetics brand, Huda Beauty, in 2013. In this interview with 大象传媒 100 Women, she reflects on her success amidst the pressures of the industry on women.
Born in the US to Iraqi immigrants, Huda Kattan grew up in Oklahoma and shunned a traditional corporate career to pursue her lifelong passion in beauty. She founded her cosmetics brand, Huda Beauty, in 2013 by launching a line of false eyelashes and went on to build a clientele of A-list celebrities, including several royal families across the Middle East.
In this interview with 大象传媒 100 Women, she reflects on how she became the most-followed beauty brand on Instagram with over 50 million followers, amidst the pressures of the industry on women and how her business can be deeply 'sexist'.
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