大象传媒

Kodak made photography mainstream so why did it falter in a digital age?

The 大象传媒 Business journalist, Sean Farrington, discovers how Kodak rose to become a massive global enterprise best known for its cameras and film.

Alongside him is the serial entrepreneur, Sam White, ready to offer her opinions on the business's fortunes.

Kodak is still trading profitably but is now a much smaller business than it once was.

Sean and Sam hear from expert guests including:

Kamal Munir - Professor of Strategy & Policy at Cambridge Judge Business School which is part of the University of Cambridge

Don Strickland - Kodak's former Vice President of Digital Imaging

Paul O'Sullivan - who runs a film processing business in London

Andrew Long - who worked in Kodak's consumer products division in the UK.

Produced by Jon Douglas. Toast is a 大象传媒 Audio North production for 大象传媒 Radio 4 and 大象传媒 Sounds.

You can email the programme at toast@bbc.co.uk

Feel free to suggest topics which could be covered in future episodes.

Sliced Bread returns for a new batch of investigations in December, where Greg Foot investigates so-called wonder products to find out whether they really are the best thing since sliced bread. In the meantime, Toast is available in the Sliced Bread feed on 大象传媒 Sounds.

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