大象传媒

Each day the editor of the Northern Echo Peter Barron challenges 大象传媒 Tees to come up with a better headline for one of their stories.

For Thursday's headline challenge The Northern Echo go with a story about scientists at Newcastle University who were looking at brain vessels under the microscope ... And they have found an image of Rudolph the Red Nosed Reindeer ....

The Northern Echo's headline - "Rudolph the Red Nosed Brain-Deer".

大象传媒 Tees went with "Christmas Cell-a-Brain-Tions".

Independent adjudicator Steve thought that The echo won it today & awarded them 2 points for a song title.

The score stands at 3-3 going into Christmas Eve & the final Headline Challenge of 2010.