大象传媒

Each day the editor of the Northern Echo Peter Barron challenges 大象传媒 Tees to come up with a better headline for one of their stories.

For Wednesday's headline challenge The Northern Echo go with a story about an Italian man who was accidentally shot in the head and then recovered after sneezing out the stray bullet...

The Northern Echo's headline "Atish-shoot!"

大象传媒 Tees went with "Kleenex-it Wound"

The independent adjudicator Kerry awarded the winning pount to 大象传媒 Tees today.

The score stands at 3-3.