大象传媒

Each day the editor of the Northern Echo Peter Barron challenges 大象传媒 Tees to come up with a better headline for one of their stories.

Friday's headline challenge and The Northern Echo have picked a story about a farmer who has invented a pair of electric shoes that, he says, can help even someone who is unfit walk 100-miles a day without discomfort.

The Northern Echo's headline "Shock Martens".

大象传媒 Tees went with "Walk Like an Electrician".

'Independent' adjudicator Kerry awarded 大象传媒 Tees the win & as the headline is based on a song title - we get 2 points!

So far the end of the week the score stands at 5-4 to 大象传媒 Tees.