大象传媒

Apple is in talks over a possible takeover of Dr Dre's music brand, Beats. Apple could pay as much as $3.2 billion and a deal could be announced next week. Also, Publicis and Omnicom, two of the world's biggest advertising firms, have scrapped their planned merger. We ask why the deal turned sour. And, adjusting to the digital age, we hear how one iconic comic book seller in Los Angeles is looking to revamp his store's image to fend of competition from online retailers.