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Series going behind the scenes at British Airways. Featuring a look behind the airline's 'millionaire's door' at Heathrow, and the tough training course faced by new recruits.

British Airways is one of the UK's most visible brands, selling Britishness as a mark of quality. But in the last decade, the business has faced financial crisis and today more people fly Easyjet than BA. As the airline reaches a turning point, the 大象传媒's cameras have been allowed unique access to its inner world, from top level decisions to the daily challenges of a global operation.

This episode explores how the airline tries to persuade people to spend more to fly, revealing the world found behind the 'millionaire's door' at Heathrow Terminal 5 - a lounge, restaurant, spa and champagne bar reserved for those select few who are happy to part with small fortunes to fly in the airline's first class.

Also this episode, a look at how the airline is playing catch-up with some of its rivals as it brings its first A380, the world's biggest passenger plane, into service. Plus, the programme follows 18 anxious new recruits on their journey to become cabin crew with British Airways. With exacting standards of dress, behaviour and knowledge, not all of them will make it through the six-week training course designed to uncover who is - and who is not - BA.

59 minutes

Last on

Thu 20 Sep 2018 00:00

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Credits

Role Contributor
Series Producer James Rogan
Director James Rogan
Executive Producer Nick Catliff

Broadcasts

Working for British Airways

Clips from the 大象传媒 Two series Airport Live